Web site

| Archived site

Web site stills

Web site movies

Space prom

Games

Winterfresh Cool Breath Power

Web site created for winterfresh "Cool Breath Power" Campaign by BBDO.

“Cool Breath Power explores the fantastical world of the LoveMestro21 and his quest to give the world powerful fresh breath.

From an underwater world that let’s people secretly confess a crush on someone, to an ’80s-inspired dance game in outer space, visitors can’t really anticipate what they’ll find next. The more they find, the more they explore and the more fun they have unlocking secret and unexpected treasures.

We gave the audience a spiraling adventure of wacky sights and sounds, creating a world where almost everything is clickable and everything becomes a transport to move further down the rabbit hole. It was incredibly fun and inspiring for the entire team.”

Credits

Concept, Art Direction, Design :
Jose Luis Martinez

Writing:
Alexandra Tyler

Illustration:
Karl Ackerman @ Milky Elephant

Lead Developer:
Nick Mitrousis

Interactive production:
EVB, San Francisco

Work completed while at EVB.

Awards & Press

HOW Interactive Annual: Merit
Winterfresh / Cool BreathPower.com

The Gunn Report / November
Winterfresh / CoolbreathPower.com

The FWA SOTD Award
Winterfresh / "Cool Breath Power"

Communication Arts
Interactive design Annual 13
Cool Breath power